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X-WR-CALNAME:Balboa Park Cultural Partnership
X-ORIGINAL-URL:https://bpcp.org
X-WR-CALDESC:Events for Balboa Park Cultural Partnership
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DTSTART:20160101T000000
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DTSTART;TZID=UTC:20160622T120000
DTEND;TZID=UTC:20160622T130000
DTSTAMP:20260511T230633
CREATED:20160608T153355Z
LAST-MODIFIED:20160608T153703Z
UID:2134-1466596800-1466600400@bpcp.org
SUMMARY:Learning Exchange: Keys to Amplifying Awareness and Engagement: Media & PR
DESCRIPTION:Learning Exchange: Keys to Amplifying Awareness and Engagement via Media & PR \nJoin the Balboa Park Learning Institute in collaboration with SDNA: San Diego Nonprofit Association and Balboa Park Online Collaborative as we share “insider knowledge” on the keys to amplifying awareness and engagement via media and PR. They will give you tips to on how to engage your organization with media and the importance of building strategic partnerships with media outlets. \nDate: Wednesday\, June 22\nTime: 12pm – 1pm\, 11:45am Check-in and Networking (Optional)\nPlease arrive 5 minutes before 12pm – we will start promptly at 12pm\nLocation: San Diego Hall of Champions\, Conference Room \nCLICK HERE TO REGISTER\nLearn more about our speakers below: \nHow to Help the Media Help You – Lisa Halverstadt\, Voice of San Diego Reporter\nHow can you get news outlets to cover what your nonprofit’s doing? How can you become a go-to source for the cause you care about? And um\, how can you avoid uncomfortable encounters with the press?  Voice of San Diego reporter Lisa Halverstadt will tackle all that and more. \nThe Changing Media Landscape – Tom Karlo\, KPBS General Manager\nKPBS General Manager Tom Karlo will discuss the changing media landscape and take you through key local and national events that helped shape the way we report news today. Attendees will learn how the industry’s shift to digital news disrupted traditional broadcasting. This shift led to KPBS becoming a converged news organization — reporting on TV\, radio\, and digital platforms. New digital opportunities\, such as Roku\, Apple TV\, and more on the horizon\, are driving KPBS to create news and content that reaches this growing audience while ensuring KPBS stays relevant in the ever-changing media industry. \nBuilding Strategic Alliances – Dale Ganzow\, San Diego Business Journal\nDale Ganzow will share ideas on how you might leverage current relationships (some you may not even know you have) and how to build them with companies or media outlets in San Diego. He’ll focus on alignment and shared goals to better your chances of forging new partnerships or of being covered by the media. \n  \n 
URL:https://bpcp.org/events/learning-exchange-keys-amplifying-awareness-engagement-media-pr/
LOCATION:San Diego Hall of Champions\, 2131 Pan American Plaza\, San Diego\, CA\, 92101\, United States
CATEGORIES:Balboa Park Cultural Partnership,Learning Institute
ATTACH;FMTTYPE=image/png:https://bpcp.org/wp-content/uploads/2016/06/Keys-to-Amplifying-Awareness-and-Engagement-via-Media-PR.png
ORGANIZER;CN="The%20Learning%20Institute":MAILTO:learning@bpcp.org
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